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Booksy Logo
  • UX Strategy
  • Design
  • Art Direction
  • Webflow


We partnered with Booksy to rethink their site from the ground up with a clear focus on conversions and improving mobile engagement. Our team worked through a UX overhaul, redesign, and replatform to Webflow Enterprise.

  • Localization & Language Translation
  • Retooled User Experience
  • New Design System

Taking a mobile-first, modular approach, we created simplified abstractions of Booksy’s app to better communicate their platform's features and benefits at a glance. From there, we created a collection of page templates and  reusable modules to support Booksy well into the future.

Clear storytelling with just the right amount of style.

More Results

  • Flexible Templates for Future Growth
  • Abstracted App Screens
  • Performance Tools Including GA4, Forms, A/B testing


More than just a beautiful site, biz.booksy got the full UX treatment ensuring clear information architecture and a focus on conversion. Multilingual site translation, performance tools and localization make this a powerful custom webflow site.

See it live! 

“Elegant Seagulls helped bring a fresh, modern look to our brand while staying true to our brand guidelines. They have a talented team that kept us on track, and were easy to communicate and collaborate with!”

Lauren Thacker
Global Product Marketing