Munchables
![](http://images.ctfassets.net/beeay9aupl8z/2ke7W73lH5xVSdQVmqZhEA/cdc2a7db500e4a5e931b6e5c73014d31/MunchHero.jpg?w=1800&h=835&fm=jpg&fl=progressive&q=80&fit=thumb)
![Munchables Logo](http://images.ctfassets.net/beeay9aupl8z/55zGMaba4rnlxRRKw6ovjS/71560f9eb8ca8f38e3d128ef3f806f88/munch-logo.png)
- Logo
- Branding
- Art Direction
- Design
Overview
In the world of crypto, attention is paramount. Partnering with Munchables our team created a unique brand for their NFT and gaming project based on ai-generated, monetized digital artifacts. Taking inspiration from the art we shaped the visuals to be more organic and folklore inspired vs the traditional NFT aesthetic.
- Logo and Supporting Collateral
- Brand Standards Guide
- Design System
![Munchables swag](http://images.ctfassets.net/beeay9aupl8z/1nhx5IR4SsfcoZ4fdfeTLs/aa9aa4cd2858bde2618aa2001c2423d1/Munch-Portfolio-Item-Large-01.jpg?w=1680&h=996&fm=jpg&fl=progressive&q=80&fit=thumb)
Our team then brought the brand to life with mockups of Munchables swag and a lightweight brand guide to inform future game design, landing page, and social media campaigns.
![Munchables Logo Design](http://images.ctfassets.net/beeay9aupl8z/6lHQaKSJ6EXhiNOJAoMadJ/01c0e4009583fffdda6819b111f6a76c/Munch-Portfolio-Item-Large-02.jpg?w=1680&h=996&fm=jpg&fl=progressive&q=80&fit=thumb)
A disruptive brand, infused with lore and a bit of mystery.
![](http://images.ctfassets.net/beeay9aupl8z/6XnG4ZvBNfnPecMyMn7CRz/a35139f8199f037e3414ef87a866b2f8/Munch-Portfolio-Item-Medium-01.jpg?w=830&h=996&fm=jpg&fl=progressive&q=80&fit=thumb)
![](http://images.ctfassets.net/beeay9aupl8z/4bUUAZYvq5brmu8UBTzPal/eecbce57f040b3a37cb0116a0be46575/Munch-Portfolio-Item-Medium-02.png?w=830&h=996&fm=png&q=80&fit=thumb)
Testimonial
We are working with Munchables on strategy and game mechanics, landing page designs, and a comprehensive design system before their public launch.
Elegant Seagulls are a bright, passionate and talented team - there are no ideas that are off limits, every interaction is an exercise in fluid creativity. They've helped us craft a brand that stands out in a crowded market.
![](http://images.ctfassets.net/beeay9aupl8z/2FdTplM8zkXKal6awP9sO1/043c5d7ebb61976b0816a5aa1003b73d/Munch-Headshot_1.png?w=160&h=110&fm=png&q=80&fit=thumb)
Captain